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James Ingham



James is our manager at our bike shop based at University of Birmingham. He's the guy you'll see day to day on site. What James doesnt know about bikes isn't worth knowing! James is a passionate cyclist and commuter and a brilliant cycle mechanic, with a vast knowledge of parts and bikes.

Dan Sandford-Smith

Branch and Enterprise Manager


My Name is Dan, and I am the branch leader for the charity Worth Unlimited Birmingham who own Gear Up.  I am passionate about seeing young people realise their potential, utilise their gifts and skills and find long term employment, and that is what is at the heart of Gear Up.  Using our passion for cycling alongside working with young people, giving them opportunities for training and employment as well as offering our customers a first class service, and a first class product.

Stewart Boyle

                    HEAD OF TRAINING


As one of the founding members of Gear Up I am responsible for the mechanics side of the business, this includes shop based servicing, fleet servicing and pop up servicing. I also help with delivery of "Gear Up 4 Work", led rides and much more!  I am proof of how the Gear Up model can work for unemployed young people, and I am passionate about helping other young people on the same journey.


Gem Hayden

Admin Support


Gem is the friendly voice you will usually hear on the end of the phone, taking bookings and dealing with clients and our suppliers.  she keeps the Gear Up cogs turning smoothly so we can concentrate on yours!!

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